Send LinkedIn InMail
Send an InMail to a LinkedIn or Sales Navigator profile (you must be connected).
Send out personally crafted messages to a chosen list of prospects on LinkedIn. Create a message using personalization tags and add one or multiple LinkedIn or Sales Navigator profile URLs.
Use Cases:
- Reach new leads by targeting prospects outside your network
- Send targeted content to drive leads/prospects across the sales pipeline.
- Score your leads based on the response you receive.
This automation works for InMail: you can use this action only for people you are not connected to.
Navigate to a LinkedIn Profile
Copy the URL from your browser.
Paste the URL
A profile URL looks like this: https://www.linkedin.com/in/marcfrancis961. You can also use a Sales Navigator profile URL that will looks like this: https://www.linkedin.com/sales/lead/ACwAAAXvneUBFNgw20EMmFb3eWwJebLcT0g2GfE
Inputs
A LinkedIn Profile URL should start with ‘https://www.linkedin.com/sales/people/’, ‘https://www.linkedin.com/sales/lead/’, ‘https://www.linkedin.com/pub/’ or ‘https://www.linkedin.com/in/’.
Alternative Sales Navigator Profile ID.
Parameters
A subject for your InMail. Required for Sales Navigator InMail but optional for LinkedIn InMail.
Your custom message. Personalization variables you can use: {{ first_name }}
, {{ last_name }}
, {{ company_name }}
, {{ title }}
, etc.
The character limit for an InMail on both regular LinkedIn accounts and Sales Navigator/Premium accounts extends to over 6,000 characters.
LinkedIn and Sales Navigator InMail have significant differences:
- LinkedIn InMail can not be sent if you already have sent one that is not yet answered. Then, if you send a new one it will make a new discussion. The subject is optional.
- Sales Navigator InMail uses a single discussion and can be sent without conditions. The subject is mandatory.
Output Fields
The following fields are included in the response:
Here is the JSON schema for the output fields: